Hugo Boss

Hugo Boss
Hugo Boss Sunglasses This brand has a contemporary elegance and is the utmost expression of an exclusive design and unique styling. High value quality materials are used such as titanium offering maximum comfort that is sleek, streamlined and sophisticated for the gentleman and yet is classic, elegant and oozes femininity for the lady. The story behind the brand Hugo started his first clothing factory in a small town south of Stuttgart called Metzingen in 1924. He was soon bankrupt due to the economic climate in Germany at the time, but managed to reach an agreement with his creditors leaving him with six machines to start again. His son took it forward making work uniforms until they received an order for suits in 1950, and within ten years the company was mass producing off the peg suits. Two grandsons Jochen and Uwe took over the running of the brand in 1970 and launched it into a worldwide market. At this stage the company started a long association with motorsport sponsoring formula one’s Nikki Lauda and then the McLaren racing team. In the 1980’s they continued their close sporting connection by sponsoring golf’s Bernhard Langer and the Davis cup for tennis. Just after this in 1989 they launched their first sunglass collection. The sunglass collection This season’s collection encompasses class, refined elegance and a care for detail in its high quality materials. The sunglasses have clean lines which express a unique, sophisticated yet understated style. The gent’s wraparound injection-moulded sunglasses have a sporty, chic flair and are decorated with unique rubber detailing ensuring utmost comfort and a perfect fit.

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